As part of the organising committee for the Public Libraries Victoria Network Special Interest Group LibMark I feel very proud of this year’s annual conference Writing Our Story – a New History. It was a success with smiles all around and interesting speakers inspiring us all towards possibilities for a bright future in public libraries. Key to this success was the hard work, guidance and ideas offered by LibMark convenor Kylie Carlson of Yarra Libraries.
Rosa Serratore of Moonee Valley Libraries set the scene with a short description of library days gone by, then highlighting one particular worldwide promotional initiative Outside The Lines, with a call to action to get involved.
Rebecca Hermann of Bolinda gave an enthusiastic talk about her experience as the successful founder and CEO of the worldwide publisher of digital content. The brand of Bolinda products leads the field with its recognisable green marketing.
The State Library Victoria representatives Debra Rosenfeldt and Michelle Edmunds gave an update about the statewide Advocacy Project about to be put into motion. It is aimed to bring a united voice and promotional message for public libraries. It is much needed.
Ash Davies is the 24 year old CEO of Tablo. HIs online platform for writers and readers is poised for greatness. Ash inspired us all with his youthful charm and energy.
The State Library Victoria and Public Libraries Victoria Network offer a successful and popular shared leadership program. Effective collaborative projects result in very good work emerging. First up to talk about their project were Liam Brandon, Haylee Eagle, and Catherine Mathews. Share Our Stories With the World: Victorian Public Libraries and the United Nations Sustainable Development Goals offered practical ideas that links everyday work in public libraries with these lofty goals.
Next up were NatashaSavic and Justine Hanna who talked about Keeping A Lookout: Building Our Brand. This website initiative recognises and investigates innovative library outreach practices.
After a delicious and healthy lunch provided by William Angliss catering, Andrew Powell of Origin Energy and RMIT University spoke to us about developing a meaningful and dynamic library brand and how this forms the foundation for telling our story.
Beth Luppino is the Customer Experience Manager for Casey Cardinia Libraries. The newly opened Bunjil Place offers a new experience for people to engage with Libraries, Arts, Culture, and Council customer services. This model goes beyond the walls of the library space with a promise to “enliven, enrich, surprise, and delight”.
Social Media young guns of the State Library Victoria Sarah Kelly and Cory Zanoni talked about their approach to engaging with people online. They are first to admit they have a treasure trove full of great content to curate and share.
Sarah Ernst of Yarra Libraries told us about a project where people were invited to record their thoughts about their library using a photo booth. ‘In Their Words’ was created.
Nada Stanojlovic of Wavesound talked about their history, products, and new platform called RB Media for all of their digital content. Wavesound were the main sponsor for the conference.
Here is a short video with the photographs of the presenters that I took on the day.